Extract from Aleeza Furman’s article “In Race to Innovate, Plaintiffs Firms Are Leading the Charge”
Despite their resources, Big Law firms are not typically the ones leading the legal industry in technological experimentation. Rather, experts say, it’s plaintiffs firms that tend to be the fastest adopters of emerging legal tech.
Because of differences in their financial structures and client relationships, plaintiffs firms have greater incentive and freedom to try new tools compared to firms that represent large corporations. And as new generative artificial intelligence-powered tools introduce greater efficiencies into the business and practice of law, plaintiffs firms’ faster tech adoption may change certain dynamics of how litigation plays out.
Jerry Zhou, founder and CEO of personal injury legal AI platform Supio, contended that emerging technology can act as a “level setter” for plaintiffs firms, whose opponents tend to have more resources at their disposal.
“With AI, you’re able to scale these plaintiff firms in ways where they can better serve their clients and get much better delivery on outcomes, because they aren’t funded as well,” Zhou told Legaltech News.
