Ari Kaplan: The Emergence of Case Strategy Technology as a Competitive Advantage

Extract from Ari Kaplan’s article “The Emergence of Case Strategy Technology as a Competitive Advantage”

Law firm litigators are facing a perfect storm affecting their practices, with caseloads increasing and becoming more complex, and client expectations for efficiency and effectiveness rising with the emergence of generative AI. Despite the availability of advanced technology to manage their work, many still spend significant time on manual tasks, building timelines, finding information and developing case narratives.

I was fortunate to engage 31 attorneys, 71% of whom were partners at large law firms across the United States, in detailed conversations about their work during the summer of 2025, which revealed a striking disconnect between the accessibility and application of new tools, and the growing need for specific case strategy technology, offering litigators AI-driven tools that enhance trial preparation, align disconnected workflows, and facilitate advanced advocacy.

The objective of the research was to understand how litigators and trial lawyers are leveraging technology to stay ahead in a rapidly evolving legal environment. The report summarizing the findings, “The Emergence of Case Strategy Technology as a Competitive Advantage in an Evolving Litigation Landscape,” focuses on market trends, case strategy approaches, the impact of case management software, and AI use cases, among other topics. 

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